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Control
is one of the managerial
functions like planning,
organizing, staffing and
directing. It is an
important function because
it helps to check the errors
and to take the corrective
action so that deviation
from standards are minimized
and stated goals of the
organization are achieved in
desired manner.
According to modern
concepts, control is a
foreseeing action whereas
earlier concept of control
was used only when errors
were detected. Control in
management means setting
standards, measuring actual
performance and taking
corrective action. Thus,
control comprises these
three main activities.
Management control can be
defined as a systematic
effort by business
management to compare
performance to predetermined
standards, plans, or
objectives in order to
determine whether
performance is in line with
these standards and
presumably in order to take
any remedial action required
to see that human and other
corporate resources are
being used in the most
effective and efficient way
possible in achieving
corporate objectives.
Also
control can be defined as
"that function of the system
that adjusts operations as
needed to achieve the plan,
or to maintain variations
from system objectives
within allowable limits".
The control subsystem
functions in close harmony
with the operating system.
The degree to which they
interact depends on the
nature of the operating
system and its objectives.
Stability concerns a
system's ability to maintain
a pattern of output without
wide fluctuations. Rapidity
of response pertains to the
speed with which a system
can correct variations and
return to expected output.
A
political election can
illustrate the concept of
control and the importance
of feedback. Each party
organizes a campaign to get
its candidate selected and
outlines a plan to inform
the public about both the
candidate's credentials and
the party's platform. As the
election nears, opinion
polls furnish feedback about
the effectiveness of the
campaign and about each
candidate's chances to win.
Depending on the nature of
this feedback, certain
adjustments in strategy
and/or tactics can be made
in an attempt to achieve the
desired result.
From
these definitions it can be
stated that there is close
link between planning and
controlling. Planning is a
process by which an
organisation's objectives
and the methods to achieve
the objectives are
established, and controlling
is a process which measures
and directs the actual
performance against the
planned objectives of the
organisation. Thus, planning
and control are often
referred to as siamese twins
of management.
Characteristics of Control
*
Control is a continuous
process
*
Control is a management
process
*
Control is embedded in each
level of organisational
hierarchy
*
Control is forward looking
*
Control is closely linked
with planning
*
Controlling is tool for
achieving organisational
activities
The
elements of control
The
four basic elements in a
control system —
(1) The
characteristic or condition
to be controlled,
(2) The
sensor,
(3) The
comparator, and
(4) The
activator — occurs in the
same sequence and maintains
a consistent relationship to
each other in every system.
The
first element is the
characteristic or condition
of the operating system
which is to be measured. We
select a specific
characteristic because a
correlation exists between
it and how the system is
performing. The
characteristic may be the
output of the system during
any stage of processing or
it may be a condition that
has resulted from the output
of the system. For example,
it may be the heat energy
produced by the furnace or
the temperature in the room
which has changed because of
the heat generated by the
furnace. In an elementary
school system, the hours a
teacher works or the gain in
knowledge demonstrated by
the students on a national
examination are examples of
characteristics that may be
selected for measurement, or
control. The second element
of control, the sensor, is a
means for measuring the
characteristic or condition.
The control subsystem must
be designed to include a
sensory device or method of
measurement. In a home
heating system this device
would be the thermostat, and
in a quality-control system
this measurement might be
performed by a visual
inspection of the product.
The
third element of control,
the comparator, determines
the need for correction by
comparing what is occurring
with what has been planned.
Some deviation from plan is
usual and expected, but when
variations are beyond those
considered acceptable,
corrective action is
required. It is often
possible to identify trends
in performance and to take
action before an
unacceptable variation from
the norm occurs. This sort
of preventative action
indicates that good control
is being achieved.
The
fourth element of control,
the activator, is the
corrective action taken to
return the system to
expected output. The actual
person, device, or method
used to direct corrective
inputs into the operating
system may take a variety of
forms. It may be a hydraulic
controller positioned by a
solenoid or electric motor
in response to an electronic
error signal, an employee
directed to rework the parts
that failed to pass quality
inspection, or a school
principal who decides to buy
additional books to provide
for an increased number of
students. As long as a plan
is performed within
allowable limits, corrective
action is not necessary;
this seldom occurs in
practice, however.
Information is the medium of
control, because the flow of
sensory data and later the
flow of corrective
information allow a
characteristic or condition
of the system to be
controlled. To illustrate
how information flow
facilitates control, let us
review the elements of
control in the context of
information.
Relationship between the
elements of control and
information
Controlled Characteristic
or. Condition
The
primary requirement of a
control system is that it
maintains the level and kind
of output necessary to
achieve the system's
objectives. It is usually
impractical to control every
feature and condition
associated with the system's
output. Therefore, the
choice of the controlled
item (and appropriate
information about it) is
extremely important. There
should be a direct
correlation between the
controlled item and the
system's operation. In other
words, control of the
selected characteristic
should have a direct
relationship to the goal or
objective of the system.
Sensor
After
the characteristic is
sensed, or measured,
information pertinent to
control is fed back. Exactly
what information needs to be
transmitted and also the
language that will best
facilitate the communication
process and reduce the
possibility of distortion in
transmission must be
carefully considered.
Information that is to be
compared with the standard,
or plan, should be expressed
in the same terms or
language as in the original
plan to facilitate decision
making. Using machine
methods (computers) may
require extensive
translation of the
information. Since optimal
languages for computation
and for human review are not
always the same, the
relative ease of translation
may be a significant factor
in selecting the units of
measurement or the language
unit in the sensing element.
In many
instances, the measurement
may be sampled rather than
providing a complete and
continuous feedback of
information about the
operation. A sampling
procedure suggests measuring
some segment or portion of
the operation that will
represent the total.
Comparison with Standard
In a
social system, the norms of
acceptable behavior become
the standard against which
so-called deviant behavior
may be judged. Regulations
and laws provide a more
formal collection of
information for society.
Social norms change, but
very slowly. In contrast,
the standards outlined by a
formal law can be changed
from one day to the next
through revision,
discontinuation, or
replacement by another.
Information about deviant
behavior becomes the basis
for controlling social
activity. Output information
is compared with the
standard or norm and
significant deviations are
noted. In an industrial
example, frequency
distribution (a tabulation
of the number of times a
given characteristic occurs
within the sample of
products being checked) may
be used to show the average
quality, the spread, and the
comparison of output with a
standard.
If
there is a significant and
uncorrectable difference
between output and plan, the
system is "out of control."
This means that the
objectives of the system are
not feasible in relation to
the capabilities of the
present design. Either the
objectives must be
reevaluated or the system
redesigned to add new
capacity or capability. For
example, the traffic in
drugs has been increasing in
some cities at an alarming
rate. The citizens must
decide whether to revise the
police system so as to
regain control, or whether
to modify the law to reflect
a different norm of
acceptable behavior.
Activator
The
activator unit responds to
the information received
from the comparator and
initiates corrective action.
If the system is a
machine-to-machine system,
the corrective inputs
(decision rules) are
designed into the network.
When the control relates to
a man-to-machine or
man-to-man system, however,
the individual(s) in charge
must evaluate
(1) The
accuracy of the feedback
information,
(2) The
significance of the
variation, and
(3)
What corrective inputs will
restore the system to a
reasonable degree of
stability?
Once
the decision has been made
to direct new inputs into
the system, the actual
process may be relatively
easy. A small amount of
energy can change the
operation of jet airplanes,
automatic steel mills, and
hydroelectric power plants.
The pilot presses a button,
and the landing gear of the
airplane goes up or down;
the operator of a steel mill
pushes a lever, and a ribbon
of white-hot steel races
through the plant; a worker
at a control board directs
the flow of electrical
energy throughout a regional
network of stations and
substations. It takes but a
small amount of control
energy to release or stop
large quantities of input.
The
comparator may be located
far from the operating
system, although at least
some of the elements must be
in close proximity to
operations. For example, the
measurement (the sensory
element) is usually at the
point of operations. The
measurement information can
be transmitted to a distant
point for comparison with
the standard (comparator),
and when deviations occur,
the correcting input can be
released from the distant
point. However, the input
(activator) will be located
at the operating system.
This ability to control from
afar means that aircraft can
be flown by remote control,
dangerous manufacturing
processes can be operated
from a safe distance, and
national organizations can
be directed from centralized
headquarters.
Kinds
of control
Control
may be grouped according to
three general
classifications:
(1) The
nature of the information
flow designed into the
system (that is, open- or
closed-loop control), (2)
The kind of components
included in the design (that
is man or machine control
systems), and
(3) The
relationship of control to
the decision process (that
is, organizational or
operational control).
Open-
and Closed-Loop Control
The
difference between open-loop
control and closed-loop
control is determined by
whether all of the control
elements are an integral
part of the system being
regulated, and whether
allowable variations from
standard have been
predetermined. In an
open-loop system, not all of
the elements will be
designed into the system,
and/or allowable variations
will not be predetermined.
A
street-lighting system
controlled by a timing
device is an example of an
open-loop system. At a
certain time each evening, a
mechanical device closes the
circuit and energy flows
through the electric lines
to light the lamps. Note,
however, that the timing
mechanism is an independent
unit and is not measuring
the objective function of
the lighting system. If the
lights should be needed on a
dark, stormy day the timing
device would not recognize
this need and therefore
would not activate energy
inputs. Corrective
properties may sometimes be
built into the controller
(for example, to modify the
time the lights are turned
on as the days grow shorter
or longer), but this would
not close the loop. In
another instance, the
sensing, comparison, or
adjustment may be made
through action taken by an
individual who is not part
of the system. For example,
the lights may be turned on
by someone who happens to
pass by and recognizes the
need for additional light.
If
control is exercised as a
result of the operation
rather than because of
outside or predetermined
arrangements, it is a
closed-loop system. The home
thermostat is the classic
example of a control device
in a closed-loop system.
When the room temperature
drops below the desired
point, the control mechanism
closes the circuit to start
the furnace and the
temperature rises. The
furnace-activating circuit
is turned off as the
temperature reaches the
preselected level. The
significant difference
between this type of system
and an open-loop system is
that the control device is
an element of the system it
serves and measures the
performance of the system.
In other words, all four
control elements are
integral to the specific
system.
An
essential part of a
closed-loop system is
feedback; that is, the
output of the system is
measured continually through
the item controlled, and the
input is modified to reduce
any difference or error
toward zero. Many of the
patterns of information flow
in organizations are found
to have the nature of closed
loops, which use feedback.
The reason for such a
condition is apparent when
one recognizes that any
system, if it is to achieve
a predetermined goal, must
have available to it at all
times an indication of its
degree of attainment. In
general, every goal-seeking
system employs feedback.
Man and
Machine Control
The
elements of control are easy
to identify in machine
systems. For example, the
characteristic to be
controlled might be some
variable like speed or
temperature, and the sensing
device could be a
speedometer or a
thermometer. An expectation
of precision exists because
the characteristic is
quantifiable and the
standard and the normal
variation to be expected can
be described in exact terms.
In automatic machine
systems, inputs of
information are used in a
process of continual
adjustment to achieve output
specifications. When even a
small variation from the
standard occurs, the
correction process begins.
The automatic system is
highly structured, designed
to accept certain kinds of
input and produce specific
output, and programmed to
regulate the transformation
of inputs within a narrow
range of variation.
For an
illustration of mechanical
control, as the load on a
steam engine increases and
the engine starts to slow
down, the regulator reacts
by opening a valve that
releases additional inputs
of steam energy. This new
input returns the engine to
the desired number of
revolutions per minute. This
type of mechanical control
is crude in comparison to
the more sophisticated
electronic control systems
in everyday use. Consider
the complex missile-guidance
systems that measure the
actual course according to
predetermined mathematical
calculations and make almost
instantaneous corrections to
direct the missile to its
target.
Machine
systems can be complex
because of the sophisticated
technology, whereas control
of people is complex because
the elements of control are
difficult to determine. In
human control systems, the
relationship between
objectives and associated
characteristics is often
vague; the measurement of
the characteristic may be
extremely subjective; the
expected standard is
difficult to define; and the
amount of new inputs
required is impossible to
quantify. To illustrate, let
us refer once more to a
formalized social system in
which deviant behavior is
controlled through a process
of observed violation of the
existing law (sensing),
court hearings and trials
(comparison with standard),
incarceration when the
accused is found guilty
(correction), and release
from custody after
rehabilitation of the
prisoner has occurred.
The
speed limit established for
freeway driving is one
standard of performance that
is quantifiable, but even in
this instance, the degree of
permissible variation and
the amount of the actual
variation are often a
subject of disagreement
between the patrolman and
the suspected violator. The
complexity of our society is
reflected in many of our
laws and regulations, which
establish the general
standards for economic,
political, and social
operations. A citizen may
not know or understand the
law and consequently would
not know whether or not he
was guilty of a violation.
Most
organized systems are some
combination of man and
machine; some elements of
control may be performed by
machine whereas others are
accomplished by man. In
addition, some standards may
be precisely structured
whereas others may be little
more than general guidelines
with wide variations
expected in output. Man must
act as the controller when
measurement is subjective
and judgment is required.
Machines such as computers
are incapable of making
exceptions from the
specified control criteria
regardless of how much a
particular case might
warrant special
consideration. A pilot acts
in conjunction with
computers and automatic
pilots to fly large jets. In
the event of unexpected
weather changes, or possible
collision with another
plane, he must intercede and
assume direct control.
Organizational and
Operational Control
P2M
Infotech Associated with
this theory are such
concepts as "span of
control", "closeness of
supervision", and
"hierarchical authority".
Weber's view tends to
include all levels or types
of organizational control as
being the same. More
recently, writers have
tended to differentiate the
control process between that
which emphasizes the nature
of the organizational or
systems design and that
which deals with daily
operations. To illustrate
the difference, we
"evaluate" the performance
of a system to see how
effective and efficient the
design proved to be or to
discover why it failed. In
contrast, we operate and
"control" the system with
respect to the daily inputs
of material, information,
and energy. In both
instances, the elements of
feedback are present, but
organizational control tends
to review and evaluate the
nature and arrangement of
components in the system,
whereas operational control
tends to adjust the daily
inputs.
The
direction for organizational
control comes from the goals
and strategic plans of the
organization. General plans
are translated into specific
performance measures such as
share of the market,
earnings, return on
investment, and budgets. The
process of organizational
control is to review and
evaluate the performance of
the system against these
established norms. Rewards
for meeting or exceeding
standards may range from
special recognition to
salary increases or
promotions. On the other
hand, a failure to meet
expectations may signal the
need to reorganize or
redesign.
In
organizational control, the
approach used in the program
of review and evaluation
depends on the reason for
the evaluation — that is, is
it because the system is not
effective (accomplishing its
objectives)? Is the system
failing to achieve an
expected standard of
efficiency? Is the
evaluation being conducted
because of a breakdown or
failure in operations? Is it
merely a periodic
audit-and-review process?
When a
system has failed or is in
great difficulty, special
diagnostic techniques may be
required to isolate the
trouble areas and to
identify the causes of the
difficulty. It is
appropriate to investigate
areas that have been
troublesome before or areas
where some measure of
performance can be quickly
identified. For example, if
an organization's output
backlog builds rapidly, it
is logical to check first to
see if the problem is due to
such readily obtainable
measures as increased demand
or to a drop in available
man hours. When a more
detailed analysis is
necessary, a systematic
procedure should be
followed.
In
contrast to organizational
control, operational control
serves to regulate the
day-to-day output relative
to schedules,
specifications, and costs.
Is the output of product or
service the proper quality
and is it available as
scheduled? Are inventories
of raw materials,
goods-in-process, and
finished products being
purchased and produced in
the desired quantities? Are
the costs associated with
the transformation process
in line with cost estimates?
Is the information needed in
the transformation process
available in the right form
and at the right time? Is
the energy resource being
utilized efficiently?
The
most difficult task of
management concerns
monitoring the behavior of
individuals, comparing
performance to some
standard, and providing
rewards or punishment as
indicated. Sometimes this
control over people relates
entirely to their output.
For example, a manager might
not be concerned with the
behavior of a salesman as
long as sales were as high
as expected. In other
instances, close supervision
of the salesman might be
appropriate if achieving
customer satisfaction were
one of the sales
organization's main
objectives.
The
larger the unit, the more
likely that the control
characteristic will be
related to some output goal.
It also follows that if it
is difficult or impossible
to identify the actual
output of individuals, it is
better to measure the
performance of the entire
group. This means that
individuals' levels of
motivation and the
measurement of their
performance become
subjective judgments made by
the supervisor. Controlling
output also suggests the
difficulty of controlling
individuals' performance and
relating this to the total
system's objectives.
Problems of control
The
perfect plan could be
outlined if every possible
variation of input could be
anticipated and if the
system would operate as
predicted. This kind of
planning is neither
realistic, economical, nor
feasible for most business
systems. If it were
feasible, planning
requirements would be so
complex that the system
would be out of date before
it could be operated.
Therefore, we design control
into systems. This requires
more thought in the systems
design but allows more
flexibility of operations
and makes it possible to
operate a system using
unpredictable components and
undetermined input. Still,
the design and effective
operation of control are not
without problems.
The
objective of the system is
to perform some specified
function. The purpose of
organizational control is to
see that the specified
function is achieved; the
objective of operational
control is to ensure that
variations in daily output
are maintained within
prescribed limits. It is one
thing to design a system
that contains all of the
elements of control, and
quite another to make it
operate true to the best
objectives of design.
Operating "in control" or
"with plan" does not
guarantee optimum
performance. For example,
the plan may not make the
best use of the inputs of
materials, energy, or
information — in other
words, the system may not be
designed to operate
efficiently. Some of the
more typical problems
relating to control include
the difficulty of
measurement, the problem of
timing information flow, and
the setting of proper
standards.
Measurement of Output
When
objectives are not limited
to quantitative output, the
measurement of system
effectiveness is difficult
to make and subsequently
perplexing to evaluate. Many
of the characteristics
pertaining to output do not
lend themselves to
quantitative measurement.
This is true particularly
when inputs of human energy
cannot be related directly
to output. The same
situation applies to
machines and other equipment
associated with human
involvement, when output is
not in specific units. In
evaluating man-machine or
human-oriented systems,
psychological and
sociological factors
obviously do not easily
translate into quantifiable
terms. For example, how does
mental fatigue affect the
quality or quantity of
output? And, if it does, is
mental fatigue a function of
the lack of a challenging
assignment or the fear of a
potential injury?
Subjective inputs may be
transferred into numerical
data, but there is always
the danger of an incorrect
appraisal and transfer, and
the danger that the analyst
may assume undue confidence
in such data after they have
been quantified. Let us
suppose, for example, that
the decisions made by an
executive are rated from 1
to 10, 10 being the perfect
decision. After determining
the ranking for each
decision, adding these, and
dividing by the total number
of decisions made, the
average ranking would
indicate a particular
executive's score in his
decision-making role. On the
basis of this score,
judgments — which could be
quite erroneous — might be
made about his
decision-making
effectiveness. One executive
with a ranking of 6.75 might
be considered more effective
than another who had a
ranking of 6.25, and yet the
two managers may have made
decisions under different
circumstances and
conditions. External factors
over which neither executive
had any control may have
influenced the difference in
"effectiveness".
Quantifying human behavior,
despite its extreme
difficulty, subjectivity,
and imprecision in relation
to measuring physical
characteristics is the most
prevalent and important
measurement made in large
systems. The behavior of
individuals ultimately
dictates the success or
failure of every man-made
system.
Information Flow
Oscillation and Feedback
Another
problem of control relates
to the improper timing of
information introduced into
the feedback channel.
Improper timing can occur in
both computerized and human
control systems, either by
mistakes in measurement or
in judgment. The more rapid
the system's response to an
error signal, the more
likely it is that the system
could over adjust; yet the
need for prompt action is
important because any delay
in providing corrective
input could also be crucial.
A system generating feedback
inconsistent with current
need will tend to fluctuate
and will not adjust in the
desired manner.
The
most serious problem in
information flow arises when
the delay in feedback is
exactly one-half cycle, for
then the corrective action
is superimposed on a
variation from norm which,
at that moment, is in the
same direction as that of
the correction. This causes
the system to overcorrect,
and then if the reverse
adjustment is made out of
cycle, to correct too much
in the other direction, and
so on until the system
fluctuates ("oscillates")
out of control. This
phenomenon is illustrated in
Figure 1. “Oscillation and
Feedback”. If, at Point A,
the trend below standard is
recognized and new inputs
are added, but not until
Point B, the system will
overreact and go beyond the
allowable limits. Again, if
this is recognized at Point
C, but inputs are not
withdrawn until Point D, it
will cause the system to
drop below the lower limit
of allowable variation. [3]
One
solution to this problem
rests in anticipation, which
involves measuring not only
the change but also the rate
of change. The correction is
outlined as a factor of the
type and rate of the error.
The difficulty also might be
overcome by reducing the
time lag between the
measurement of the output
and the adjustment to input.
If a trend can be indicated,
a time lead can be
introduced to compensate for
the time lag, bringing about
consistency between the need
for correction and the type
and magnitude of the
indicated action. It is
usually more effective for
an organization to maintain
continuous measurement of
its performance and to make
small adjustments in
operations constantly (this
assumes a highly sensitive
control system). Information
feedback, consequently,
should be timely and correct
to be effective. That is,
the information should
provide an accurate
indication of the status of
the system.
Setting
Standards
Setting
the proper standards or
control limits is a problem
in many systems. Parents are
confronted with this dilemma
in expressing what they
expect of their children,
and business managers face
the same issue in
establishing standards that
will be acceptable to
employees. Some theorists
have proposed that workers
be allowed to set their own
standards, on the assumption
that when people establish
their own goals, they are
more apt to accept and
achieve them.
Standards should be as
precise as possible and
communicated to all persons
concerned. Moreover,
communication alone is not
sufficient; understanding is
necessary. In human systems,
standards tend to be poorly
defined and the allowable
range of deviation from
standard also indefinite.
For example, how many hours
each day should a professor
be expected to be available
for student consultation?
Or, what kind of behavior
should be expected by
students in the classroom?
Discretion and personal
judgment play a large part
in such systems, to
determine whether corrective
action should be taken.
Perhaps
the most difficult problem
in human systems is the
unresponsiveness of
individuals to indicated
correction. This may take
the form of opposition and
subversion to control or it
may be related to the lack
of defined responsibility or
authority to take action.
Leadership and positive
motivation then become vital
ingredients in achieving the
proper response to input
requirements.
Most
control problems relate to
design; thus the solution to
these problems must start at
that point. Automatic
control systems, provided
that human intervention is
possible to handle
exceptions, offer the
greatest promise. There is a
danger, however, that we may
measure characteristics that
do not represent effective
performance (as in the case
of the speaker who requested
that all of the people who
could not hear what he was
saying should raise their
hands), or that improper
information may be
communicated.
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